Secret #27 of the 44 Secrets of Mixology.
Photobond your rep. Go to enough mixology conferences and you’ll eventually run into actual real-life cocktail masters who know what they’re doing. While it’s important to appear next to them in pictures (this is a version of photobombing called photobonding), do not engage in conversation with the DeGroffs, Wondriches, Regans, Berrys, Haighs and Whites of the cocktail world. They won’t be so crude as to denounce you on Twitter, but this clan has a secret network, and once you’ve been outed as a fraud you’ll never be a brand ambassador, you’ll never get a book deal, and you most assuredly will never get a bar job that doesn’t have the word “back” attached to it.
