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December 1st: Take a Breath Day

It’s Take a Breath Day. So-called because the day is sandwiched between Black Friday, Small Business Saturday and Cyber Monday. In other words, the marketeers haven’t come up with a good name for it yet. At least not one that has caught on with the media. You ask me, it should be called Take a Drink Day. Because from here on out it’s shopping hysteria. Speaking of which, our Blackout Weekend Sale, which rather shamefully encompasses Take a Breath or Drink Day, is on at gear.drunkard.com. Get some drinking gear!

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