Man Tamer or Painkiller?

May 29, 2009 6:22 pm Frank Wacky Booze Ads No Comments
Bud 1950

Bud 1950

I detect a pair of divergent  messages here. Women will view Bud as a tool to get their men to don dainty white gloves and help out in the flower garden (he brought his pipe, so his masculinity isn’t entirely thwarted.) Men, on the other hand, will see a gent who has wisely turned to drinking (and more than a little, judging by that goofy grin) to make tolerable a task he’d generally not touch with a six- foot pole. Which he brought along, just in case.

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They’ll surrender to anything.

May 29, 2009 5:20 pm Frank Wacky Booze Ads No Comments

bud-life-1948

And, in this case, who can blame them? I, for one, was not aware monstrous wild turkeys invaded France in the 17th Century. The fowl tyrant’s cruel gaze seems to have completely daunted the monarch, but note the chef in the lower right corner appears to be crossing his fingers behind his back as he swears fealty. Watch your back, Tom.

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Male Fantasy #14 (Circa 1951)

June 7, 2008 7:49 pm Frank Wacky Booze Ads No Comments

Sure, bowling’s a swell time, but how much sweller would it be if you didn’t have to go through all that hassle of hefting your own beers? Guys viewing this ad back then were probably thinking, “Say! My best gal never holds a beer to my lips when I’m laying down strikes. What gives?”

Of course, the fact they’re apparently bowling outdoors in the snow might mean his fingers have become frozen stiff inside the bowling ball and she’s just lending a much needed hand.

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When Drunkards Ruled the Earth

May 29, 2008 1:28 pm Frank Wacky Booze Ads 2 Comments

Great Scot!

I’d be a little uneasy. I’ve drank with normal-sized Scots–never mind the 12-foot-tall variety–and they can get a bit, uh, rambunctious after a few dozen. But at least he brought his own bottle.

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